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Marketing Services


Take your business further with The Marketing Company!

Marketing 

Marketing

The Marketing Company is dedicated to creating the ‘WOW’ factor for our clients and our clients’ customers. In particular, we focus on producing clarity to our clients’ marketing planning. We specialise in everything you need in marketing, from marketing planning, strategy, implementation, logos, business cards and advertising, to branding, websites and copywriting.
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Marketing Strategy

Stick to the plan!

We work with you to identify the right strategy for your market, based on your products or services. We focus on increasing your number of sales, increasing your average amount per transaction and increasing your customer loyalty. A great marketing strategy can be the difference between the success and failure of your business.
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Marketing Plans & Implementation

Fail to plan is to plan to fail!

We believe a marketing plan is the key to the success of any business. We look at your target market, your competition, the product or service you are selling and your market position and develop a plan to help you achieve your goals. We also look at your market research, pricing, advertising and promotions. Not only do you need a strategy and plan, but we also help save you time with the implementation to make sure it's right first time.
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Client Management Plans

The main sources of business for most companies are existing customers and referrals. Few companies correctly allocate the right amount of time and money to invest in those clients. A good Client Management Plan helps make you more sales through stronger customer loyalty and can even save you time and money in the process. By nurturing the relationship between your company and your customers, you create the incentive for the customers. Why spend thousands of dollars trying to attract new clients every year when you can make thousands following a set plan to manage and retain your existing clients effectively and efficiently?
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Business Branding / Re-branding: Names, Slogans & Design

Think about the brands you purchase. What makes you prefer one brand to another?
We can help you build the bond between you and your customers; your brand must represent the heart and soul of your company.
We work with you whether you are starting a company, reviewing your current brand or looking to re-brand. If a competitor offers a better price for a similar product or service, the strong brand (relationship) provides the glue to hold the customer relationship together. From conception right through to implementation, we can help get your brand right from the start.
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Advertising & Promotion

Most New Zealand businesses see advertising and promotion as a newspaper or radio ad.
A promotion is a planned strategy for increasing your sales over a long or short period of time. A planned promotional or advertising strategy can add value to the product or service you offer. We work with you to get the most out of your advertising and promotional budget through targeted campaigns, with calculated returns on your investment.
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Market Research & Surveys

Will your products sell? What do your customers think about your service?
Great market research can have a significant positive effect on your business. Market research extends to locating hard numbers, such as finding market share figures, sales growth rates, sales margins and target markets. The Marketing Company takes a methodical approach to considering your products' or services' potential in a given market. We can research, survey and prospect to give your company the right knowledge at the right time to make the right decisions.
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Print & Radio Media Advertising

Many New Zealand businesses see marketing simply as advertising on the radio or local newspaper.
The Marketing Company can help ensure you get the greatest “bang for your buck”. Advertising, done correctly, can earn you thousands. However, done incorrectly, it can cost you year after year. We ensure that our clients are maximising their print (newspapers, magazines, public relations) and radio media advertising potential to help save them time and money.
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Marketing Coaching & Consulting

We can coach or consult one-on-one with you or your team to help you tweak your approach to Sales and Marketing. This will ensure that you stay on track and continue to implement your marketing plans. We can also consult for one-off events such as launches, expos and special events, to make sure you are getting maximum exposure.
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Internet Marketing

The Marketing Company will help you use the internet to support your marketing goals. We can help you generate business through the internet, use the internet to increase customer loyalty and build your online brand through search engine optimisation, e-zine newsletters and other unique internet marketing opportunities.
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Word-of-Mouth Marketing

Word-of-mouth marketing truly is one of the world's best marketing secrets.
New Zealanders use this marketing tool every day yet almost no one truly understands how to build their business through word-of-mouth. The Marketing Company can help you increase sales, customer loyalty and build branding through word-of-mouth marketing.
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Telemarketing / Customer Service

The Marketing Company can help increase sales through our telemarketing or customer service team. By either cold calling, setting up appointments or up-selling and cross-selling to new targeted clients or to your current database of clients. We have a state of the art phone system to help with reporting and information flow and follow-up.
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Direct Mail Marketing

The Marketing Company can help with all your direct marketing needs, including flyer campaigns, PO box drops, mass mail-outs, newsletters, brochures and guerilla marketing campaigns from the start to implementation and follow-up.
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Copy Writing, Proof Reading, Brochures, Flyers & Websites

We can help you produce and review your new or existing flyers, brochures, PowerPoint presentations, print adverts, speeches, websites and all other written material to maximise their impact and communication for your brand company. It’s not enough to have a “pretty” flyer -  you must ensure it sells.

The Marketing Company can help you achieve this.
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 Web Design

The Marketing Company is delighted to offer this fantastic service to our clients. We are now able to offer web design and maintenance. If you are designing a new website or would like to optimise your current website, it could be your biggest marketing tool. The Marketing Company will ensure that your website is working to maximum effectiveness, creates an impact on your target market and boosts sales!
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Client Database Management

The Marketing Company offers a fantastic client database management system in conjunction with our client management plans. From the client database set up to implementation of the client management plan, including personalised call cycles, we help you manage your clients better to ensure that you maximise the potential outcomes from your clients.
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All prices are in NZD and exclude GST.

What’s happening?

  • The Marketing Company and the Essential Marketing Boot Camp has been featured in the Manawatu Standard!  Read more >
  • Two months ago we helped 18 clients each write a 12-Month prioritised marketing plan in two days! Find out how we did it  Read more >
  • Transactional Giving  Read more >

Our Clients Say...

"The Essential Marketing Boot Camp was a fantastic and and incredibly worthwhile course to attend. If we implement what we have learned and use the marketing plan it will save C7 four hours a week and add $100,000 to our turnover for the next 12 months."

Chris Young, C7 Design Ltd